Time (magazine)

===Writing===
''Time'' initially possessed a distinctively "acerbic, irreverent style", largely created by Haddon and sometimes called "Timestyle".<ref name="sumner">{{cite book| first=David E.| last=Sumner| title=The Magazine Century: American Magazines Since 1900| url=https://books.google.com/books?id=J7g9PgL_No0C&q=Time| year=2010| publisher=Peter Lang| isbn=978-1-4331-0493-0| page=62| access-date=June 21, 2022| archive-date=September 23, 2022| archive-url=https://web.archive.org/web/20220923075127/https://books.google.com/books?id=J7g9PgL_No0C&q=Time| url-status=live}}</ref> Timestyle made regular use of [[inverted sentence]]s, as famously parodied in 1936 by [[Wolcott Gibbs]] in ''[[The New Yorker]]'': "Backward ran sentences until reeled the mind&nbsp;... Where it all will end, knows God!"<ref>{{cite book |url=https://books.google.com/books?id=xpMiAQAAMAAJ&q=%22Backward+ran+sentences+until+reeled+the+mind%22 |title=The New Yorker |access-date=January 26, 2014 |last1=Ross |first1=Harold Wallace |last2=White |first2=Katharine Sergeant Angell |year=1936 |archive-date=August 14, 2021 |archive-url=https://web.archive.org/web/20210814113605/https://books.google.com/books?id=xpMiAQAAMAAJ&q=%22Backward+ran+sentences+until+reeled+the+mind%22 |url-status=live }}</ref> ''Time'' also coined or popularized many [[neologism]]s like "socialite", "guesstimate", "televangelist", "pundit", and "tycoon",<ref name="sumner"/> as well as some less successful ones like "cinemactress" and "radiorator".<ref name="firebaugh">{{cite journal |url=https://www.jstor.org/stable/486963 |jstor=486963 |title=The Vocabulary of 'Time' Magazine |last1=Firebaugh |first1=Joseph J. |journal=American Speech |year=1940 |volume=15 |issue=3 |pages=232–242 |doi=10.2307/486963 |access-date=September 23, 2021 |archive-date=September 28, 2021 |archive-url=https://web.archive.org/web/20210928210333/https://www.jstor.org/stable/486963 |url-status=live}}</ref> ''Time'' introduced the names "World War I" and "World War II"  in 1939, as opposed to older forms like "First World War" and "World War No. 2".<ref>''[[Oxford English Dictionary]]'', 3rd edition, November 2010, updated online March 2021, ''s.v.'' 'world war' [https://www.oed.com/view/Entry/230279#eid139202234 P2] {{Webarchive|url=https://web.archive.org/web/20210808171141/https://www.oed.com/view/Entry/230279#eid139202234 |date=August 8, 2021}}</ref> The [[false title]] construction was popularized by ''Time'' and indeed is sometimes called a "''Time''-style adjective".<ref name=Meyer>{{citation| last=Meyer| first=Charles F.| date=June 29, 2002| title=Using Corpora to Explore Linguistic Variation| chapter=Pseudo-titles in the Press Genre of Various Components of the International Corpus of English| editor1-last= Reppen| editor1-first=Randi| editor2=Susan M. Fitzmaurice| editor3=Douglas Biber| publisher=John Benjamins Publishing Co.| pages=147–166| isbn=978-9-0272-9616-0| chapter-url=https://books.google.com/books?id=nMjptmcSYUcC&pg=PA147| access-date=May 27, 2009| archive-date=August 8, 2021| archive-url=https://web.archive.org/web/20210808171140/https://books.google.com/books?id=nMjptmcSYUcC&pg=PA147| url-status=live}}</ref><ref name=MWDEU>{{cite book| year=1994| title=Merriam-Webster's Dictionary of English Usage| edition=2nd| page=429| publisher=Merriam-Webster, Incorporated| isbn=978-0-8777-9132-4| url=https://books.google.com/books?id=2yJusP0vrdgC&pg=PA429| access-date=May 23, 2009| archive-date=August 8, 2021| archive-url=https://web.archive.org/web/20210808171140/https://books.google.com/books?id=2yJusP0vrdgC&pg=PA429| url-status=live}}.</ref><ref name=TMB>{{cite book| last=Bernstein| first=Theodore M.| author-link=Theodore Menline Bernstein| year=1965| title=The Careful Writer: A Modern Guide to English Usage| publisher=Simon and Schuster| edition=2nd| page=107| isbn=978-0-6848-2632-5| url=https://books.google.com/books?id=qYd35MUlSm4C&pg=PA107| access-date=May 23, 2009| archive-date=August 8, 2021| archive-url=https://web.archive.org/web/20210808171140/https://books.google.com/books?id=qYd35MUlSm4C&pg=PA107| url-status=live}}.</ref><ref name=Wilson>{{cite book| last=Wilson| first=Kenneth G.| year=1993| title=The Columbia Guide to Standard American English| publisher=Columbia University Press| pages=188–189| isbn=978-0-231-06989-2| url=https://books.google.com/books?id=L2ChiO2yEZ0C&pg=PA188| access-date=May 23, 2009| archive-date=August 9, 2021| archive-url=https://web.archive.org/web/20210809145152/https://books.google.com/books?id=L2ChiO2yEZ0C&pg=PA188| url-status=live}}.</ref>