Nine Network

===Return to the top (2019–2021)===

After 12 years, the Nine Network won the 2019 ratings year for the first time since 2006. The [[Seven Network]] had won every ratings year between 2007 and 2018 inclusive, however, due to lower than expected ratings, and a launch of new programs not performing as hoped, this allowed Nine to regain lost ground during the most competitive times of the ratings period (most notably, Nine's ''[[Married at First Sight (Australian TV series)|Married At First Sight]]'' performed above expectations, and consistently beat ''[[My Kitchen Rules]]'' which saw its lowest figures on record) which resulted in Nine's first win in the first quarter since 2009.<ref>{{cite web|url=https://tvtonight.com.au/2019/10/seven-set-for-730-stripped-programming-across-2020.html|title=Seven set for 7:30 stripped programming across 2020|publisher=tvtonight.com.au|date=31 October 2019|access-date=6 November 2020|first=David|last=Knox}}</ref><ref>{{cite web|url=https://tvtonight.com.au/2019/01/married-at-first-sight-beats-my-kitchen-rules-return.html|title=Married at First Sight beats My Kitchen Rules return|publisher=tvtonight.com.au|date=29 January 2019|access-date=6 November 2020|first=David|last=Knox}}</ref>

Nine's yearly share for 2019 concluded at 29.4%, a 2.1% increase from 2018 (27.3%) compared to Seven's 29.0%, a 1.7% decline from 2018 (30.7%)<ref>{{cite web|url=https://www.smh.com.au/culture/tv-and-radio/nine-emerges-from-the-ratings-wilderness-to-snatch-seven-s-lead-with-a-steady-ship-20191201-p53fu2.html|title=Nine emerges from the ratings wilderness to snatch Seven's lead with a steady ship|publisher=smh.com.au|date=1 December 2019|access-date=6 November 2020|first=Nathanael|last=Cooper}}</ref>

In 2020, despite drastic and last minute changes to most network's programming schedules in light of the [[COVID-19 pandemic]] the Nine Network has managed to retain the number one lead by a considerable margin.{{Citation needed|date=February 2022}}

On 5 April 2020, Nine launched [[9Rush]] as a joint venture with [[Discovery Inc.]], which features action and adventure-themed reality series targeting a young adult male audience.<ref>{{cite web|url=https://tvtonight.com.au/2020/03/9rush-channel-to-launch-with-adrenaline-reality.html|title=9Rush channel to launch with "adrenaline reality"|publisher=tvtonight.com.au|date=20 March 2020|access-date=6 November 2020|first=David|last=Knox}}</ref>
On 1 October 2020, the Nine Network re-launched [[Extra (Australian TV channel)|Extra]], after 2 years being discontinued, thanks to ''[[Your Money (TV channel)|Your Money]]''.

[[File:1 Denison Street North Sydney.jpg|thumb|213x213px|1 Denison Street, the Nine Network's current headquarters in [[North Sydney, New South Wales|North Sydney]]]]
On 21 November 2020, Nine moved their Sydney studios from Willoughby to North Sydney. This comes after real estate developer Mirvac bought the Willoughby studios in February 2020, and plans to transform the studios into 460 new homes.<ref>{{Cite web |last=Williams |first=Sue |date=29 June 2020 |title=Willoughby home of the Nine Network to be transformed into 460 new homes |url=https://www.domain.com.au/news/willoughby-home-of-the-nine-network-to-be-transformed-into-460-new-homes-965592/ |access-date=9 September 2023 |publisher=[[Domain Group]]}}</ref>

In March 2021, it was reported that the network had suffered a suspected [[ransomware]] attack using MedusaLocker during live broadcast. The hack disrupted its programming in Sydney and Darwin. Australia's parliament and [[Taylors Wines]] was also subject to a cyberattack around the same time, although it is unclear if the incidents are connected.<ref>{{cite web|url=https://deadline.com/2021/03/australias-channel-9-tv-cyberattack-live-broadcast-1234723557/|title=Australia's Channel 9 TV Suffers Cyberattack During Live Broadcast|website=[[Deadline Hollywood]]|date=29 March 2021|access-date=29 March 2021|first=Tom|last=Grater}}</ref><ref>{{Cite web|title=Nine Network confirms its live broadcasts were disrupted by a 'cyber-attack'|url=https://www.sbs.com.au/news/nine-network-confirms-its-live-broadcasts-were-disrupted-by-a-cyber-attack|access-date=2021-03-30|website=SBS News|language=en}}</ref><ref>{{Cite web|date=2021-03-28|title=Australia's Channel Nine Suffers Cyberattack, Disruption to Live Broadcasts|url=https://www.hollywoodreporter.com/news/australias-channel-nine-suffers-cyber-attack-disruption-to-live-broadcasts|access-date=2021-03-30|website=The Hollywood Reporter|language=en}}</ref><ref>{{Cite web|date=2021-03-29|title=Nine says it has isolated source of cyber attack|url=https://www.afr.com/technology/nine-in-the-dark-on-cyber-hit-as-ongoing-recovery-struggle-looms-20210329-p57f0l|access-date=2021-03-30|website=Australian Financial Review|language=en}}</ref><ref>{{Cite web |last=Varghese |first=Sam |date=30 March 2021 |title=Windows MedusaLocker ransomware likely used in Nine attack for profit |url=https://itwire.com/security/windows-medusalocker-ransomware-likely-used-in-nine-attack-for-profit.html |access-date=30 March 2021 |website=iTWire |language=en-gb}}</ref><ref>{{Cite news |last=Aisthorpe |first=Judith |date=30 March 2021 |title=Nine News Darwin affected by cyber attack, runs shortened 6pm bulletin |url=https://www.ntnews.com.au/nine-news-darwin-affected-by-cyber-attack-runs-shortened-6pm-news-bulletin/news-story/08275b8960d7291e000aa94119eee936 |url-access=subscription |access-date=30 March 2023 |newspaper=[[Northern Territory News]]}}</ref>

On 12 March 2021, Nine announced that it would return to [[WIN Television]] as its regional affiliate in most markets beginning on 1 July 2021, in a deal that will last at least seven years. SCA subsequently announced that it would return to Network 10, effectively reversing their 2016 realignment. Under the agreement, WIN will pay half of its regional advertising revenue to Nine Entertainment Co., and provide advertising time for Nine's properties on its radio and television outlets. WIN will also provide advertising sales services for Nine's O&O stations NBN and NTD (with the former succeeding a similar agreement it had with SCA). Nine CEO Hugh Marks explained that "while our relationship with Southern Cross has been strong over the last five years, the opportunities presented by the WIN Network to both extend the reach of Nine's premium content into more regional markets under one agreement, and to work cooperatively with them on a national and local news operation, mean this is the right time for us to return to WIN."<ref>{{Cite web|last=Samios|first=Zoe|date=2021-06-25|title=Ten and Southern Cross sign short broadcast affiliate deal|url=https://www.smh.com.au/business/companies/ten-and-southern-cross-sign-short-broadcast-affiliate-deal-20210625-p58490.html|access-date=2022-02-16|website=The Sydney Morning Herald|language=en}}</ref><ref>{{Cite web|last=Mediaweek|date=2021-03-11|title=Nine changes regional TV partners and signs deal with WIN|url=https://www.mediaweek.com.au/nine-signs-deal-with-win/|access-date=2021-05-16|website=Mediaweek|language=en-AU}}</ref>