CNN

===On-air presentation===

CNN began broadcasting in the [[high-definition television|high-definition]] [[1080i]] resolution format in September 2007.<ref name=hdlaunch>{{cite web|last=Robbins|first=Stephanie|url=http://www.tvweek.com/news/2007/09/cnn_hd_debuts.php|title=TV Week September 6, 2007 CNN HD Debuts|publisher=Tvweek.com|access-date=October 12, 2013|archive-url=https://web.archive.org/web/20131015070721/http://www.tvweek.com/news/2007/09/cnn_hd_debuts.php|archive-date=October 15, 2013|url-status=dead}}</ref> This format is now standard for CNN and is available on all major cable and satellite providers.
[[File:CNN Election Express.jpg|thumb|right|The CNN Election Express bus, used for broadcasts]]
CNN's political coverage in HD was first given mobility by the introduction of the CNN Election Express bus in October 2007. The Election Express vehicle, capable of five simultaneous HD feeds, was used for the channel's CNN-YouTube presidential debates and for presidential candidate interviews.<ref>{{cite web|url=http://www.tvtechnology.com/article/17920|title=CNN Rolls Out Election Express|publisher=Tvtechnology.com|date=October 17, 2007|access-date=October 12, 2013|url-status=dead|archive-url=https://web.archive.org/web/20111125163505/http://www.tvtechnology.com/article/17920|archive-date=November 25, 2011}}</ref>

In December 2008, CNN introduced a comprehensive redesign of its on-air appearance, which replaced an existing style that had been used since 2004. On-air graphics took a rounded, flat look in a predominantly black, white, and red color scheme, and the introduction of a new box next to the CNN logo for displaying show logos and segment-specific graphics, rather than as a large banner above the lower third. The redesign also replaced the scrolling ticker with a static "flipper", which could either display a feed of news headlines (both manually inserted and taken from the [[RSS]] feeds of CNN.com), or "topical" details related to a story.<ref name=CNNnewlook>{{cite magazine|url=http://www.broadcastingcable.com/article/160701-CNN_Gets_New_Graphic_Look.php|title=CNN Gets New Graphic Look|date=December 15, 2008|magazine=Broadcasting & Cable|last=Dickson|first=Glen|access-date=January 24, 2009|archive-url=https://web.archive.org/web/20090206234223/http://www.broadcastingcable.com/article/160701-CNN_Gets_New_Graphic_Look.php|archive-date=February 6, 2009|url-status=live}}</ref><ref name="tvn-2011look">{{cite web|title=CNN Debuts New Graphics Package|url=http://www.mediabistro.com/tvnewser/cnn-debuts-new-graphics-package_b47645|archive-url=https://web.archive.org/web/20140713161604/http://www.mediabistro.com/tvnewser/cnn-debuts-new-graphics-package_b47645|archive-date=July 13, 2014|website=TVNewser|access-date=September 3, 2014}}</ref>

CNN's next major redesign was introduced on January 10, 2011, replacing the dark, flat appearance of the 2008 look with a glossier, blue-and-white color scheme, moving the secondary logo box to the opposite end of the screen, and framing its graphics for the [[16:9]] aspect ratio (which is downscaled to a [[letterboxing (filming)|letterboxed]] format for standard definition feeds).<ref name="tvn-2011look"/> On February 18, 2013, following Jeff Zucker's arrival as head of the network, the "flipper" was dropped and reverted to a scrolling ticker.<ref>{{cite web|url=http://www.mediabistro.com/tvnewser/so-long-flipper-the-ticker-returns-to-cnn_b167507|title=The Ticker Returns to CNN|last=Airens|first=Chris|date=February 18, 2013|work=TVNewser|access-date=February 19, 2013|archive-url=https://web.archive.org/web/20130221024656/http://www.mediabistro.com/tvnewser/so-long-flipper-the-ticker-returns-to-cnn_b167507|archive-date=February 21, 2013|url-status=dead}}</ref>

On August 11, 2014, CNN introduced a new graphics package, dropping the glossy appearance for a flat, rectangular scheme incorporating red, white, and black colors, and the [[Gotham (typeface)|Gotham]] typeface. The ticker alternated between general headlines and financial news from [[CNN Business]], and the secondary logo box was replaced with a smaller box below the CNN bug, which displayed either the title, [[hashtag]], or [[Twitter]] handle for the show being aired or its anchor.<ref name="tvn-2014graphics">{{cite web|title=CNN Updates Graphics Package|url=http://www.mediabistro.com/tvnewser/cnn-updates-graphics-package_b235005|website=TVNewser|access-date=September 3, 2014|archive-url=https://web.archive.org/web/20140815050801/http://www.mediabistro.com/tvnewser/cnn-updates-graphics-package_b235005|archive-date=August 15, 2014|url-status=dead}}</ref> In April 2016, CNN began to introduce a new corporate typeface, known as "CNN Sans", across all of its platforms. Inspired by [[Helvetica Neue]] and commissioned after consultations with Troika Design Group, the font family consists of 30 different versions with varying weights and widths to facilitate use across print, television, and digital mediums.<ref name="promaxbda-newfont">{{cite web|title=CNN customizes new company-wide font|url=http://www.promaxbda.org/brief/content/cnn-customizes-new-company-wide-font#!|website=PromaxBDA|access-date=September 22, 2016|archive-url=https://web.archive.org/web/20160911040833/http://www.promaxbda.org/brief/content/cnn-customizes-new-company-wide-font#!|archive-date=September 11, 2016|url-status=dead}}</ref> CNN International would also adopt these graphics, but with the CNN logo bug having a white on red color scheme to differentiate it from the domestic network.<ref name=":22">{{Cite web |last=Hill |first=Michael P. |date=2023-06-01 |title=CNN rolls out new insert graphics in conjunction with its 43rd birthday |url=https://www.newscaststudio.com/2023/06/01/cnn-new-graphics-chryons-lower-thirds/?og=1 |access-date= |website=NewscastStudio |language=en-US}}</ref>

In August 2016, CNN announced the launch of CNN Aerial Imagery and Reporting (CNN AIR), a drone-based news collecting operation to integrate aerial imagery and reporting across all CNN branches and platforms, along with Turner Broadcasting and Time Warner entities.<ref>{{cite news|url=https://techcrunch.com/2016/08/18/cnn-air|title=CNN is launching a drone-based news collecting operation|work=[[TechCrunch]]|date=August 18, 2016|access-date=January 19, 2018|archive-url=https://web.archive.org/web/20180407122207/https://techcrunch.com/2016/08/18/cnn-air/|archive-date=April 7, 2018|url-status=live}}</ref>

On June 1, 2023, CNN refreshed its graphics to mark the 43rd anniversary of its launch, using gradients and [[Superellipse|rounded corners]], thinner fonts, and a modified layout that moved the show title to a secondary tab on the lower third next to the segment title, and replaced the ticker with a static "flipper" for the first time since 2013, among other changes.<ref name=":22"/> Amid poor internal reception to the redesign and the firing of Chris Licht as head of CNN, elements of the prior graphics began to be reinstated later that month, including the bolder typography previously used for lower third headlines.<ref>{{Cite web |date=2023-06-27 |title=CNN starts hitting the 'undo' key on font updates in graphics |url=https://www.newscaststudio.com/2023/06/27/cnn-reverting-graphics/?og=1 |access-date=2023-06-27 |website=NewscastStudio |language=en-US}}</ref><ref>{{Cite web |last=Darcy |first=Oliver |date=2023-06-27 |title=A bolder CNN is emerging after the ouster of former network chief Chris Licht |url=https://www.cnn.com/2023/06/26/media/cnn-after-chris-licht-reliable-sources/index.html |access-date=2023-06-27 |website=CNN |language=en}}</ref> Further changes were made on August 14, 2023, with the return of the scrolling ticker and the show title box to make it closer resemble the 2014–23 graphics, but maintaining most of the other visual changes.<ref>{{Cite web |last=P. Hill |first=Michael |date=2023-08-15 |title=CNN continues to tweak insert graphics package |url=https://www.newscaststudio.com/2023/08/15/cnn-graphics-update-august-2023/?og=1 |access-date=2023-08-16 |website=NewscastStudio |language=en-US}}</ref>