Houston Rockets

===Uniforms and logos===
When the Rockets debuted in San Diego, their colors were green and gold. Road uniforms featured the city name, while the home uniforms feature the team name, both in a serifed block lettering. This was the only uniform design the Rockets would use throughout their years in San Diego. The Rockets' first logo featured a rocket streaking with a basketball surrounded by the team name.<ref name=breitbard/>

Upon moving to Houston in 1971, the Rockets replaced green with red.<ref name=uniforms/> They kept the same design from their San Diego days, save for the change of color and city name. The logo used is of a player with a spinning basketball launching upward, with boosters on his back, leaving a trail of red and gold flames and the words "Houston Rockets" below it.<ref name=uniforms/>

For the 1972–73 season, the Rockets introduced the famous "ketchup and mustard" logo, so dubbed by fans, featuring a gold basketball surrounded by two red trails, with "Houston" atop the first red trail and "Rockets" (all [[capitalization|capitalized]] save for the lowercase 'E' and 'T') in black surrounding the basketball. The initial home uniforms, used until the 1975–76 season, features the city name, numbers and serifed player name in red with gold trim, while the away uniforms feature the city name (all capitalized except for the lower case 'T' and 'N'), numbers and serifed player name in gold with white trim.<ref name=uniforms/>

In the 1976–77 season, the Rockets modified their uniforms, featuring a monotone look on the [[Cooper Black]] fonts and white lettering on the road uniforms. On the home shorts, the team logo is located on the right leg, while the away shorts feature the team name wordmark on the same location. With minor modifications in the number font, this version was used in all four of their NBA Finals appearances, including their {{nbafy|1994}} and {{nbafy|1995}} championships.<ref name=uniforms/>

Following the 1995 title, the Rockets opted to modernize their look. After a fan contest with over 5,000 entries, the team went with the idea of [[Missouri City, Texas|Missouri City]] artist Thomas Nash of a rocket orbiting a basketball, which was then reworked by Houston designer Chris Hill.<ref name="Barron, David"/> Nash would later sue the Rockets for [[breach of contract]], given they were using his idea despite not having paid the contest prizes.<ref>{{cite news|url=http://www.sportsbusinessdaily.com/Daily/Issues/1997/06/27/Franchises/ROCKETS-WIN-LOGO-SUIT-BUT-STILL-MAY-HAVE-TO-PAY-ARTIST.aspx|title=Rockets Win Logo Suit But Still May Have to Pay Artist|date=June 27, 1997|newspaper=Houston Chronicle|access-date=June 2, 2015}}</ref><ref>{{cite web|url=http://www.legalmetric.com/cases/copyright/txsd/txsd_496cv04406.html|archive-url=https://web.archive.org/web/20151120061258/http://www.legalmetric.com/cases/copyright/txsd/txsd_496cv04406.html|archive-date=November 20, 2015|title=Nash v. Houston Rockets, et al.|publisher=LegalMetric|access-date=June 2, 2015}}</ref> The NBA suggested that the identity should follow the [[cartoon]]-inspired imagery that other teams adopted during the 1990s, leading to a rocket painted with [[shark]]mouth [[nose art]] orbiting a basketball. Red was retained, but navy blue and silver became the uniform's primary colors. Both the home white and away navy uniforms featured gradient-fading pinstripes and futuristic number fonts, with side stripes of navy fading to red. This was used until the 2002–03 season.<ref name=uniforms/><ref name=intown>{{cite magazine|url=http://www.intownmag.com/2003/August2003/html/Rockets2003.html |title=Rocket Science |author=Devadanam, Steven |magazine=In Town Magazine |publisher=Houston Chamber of Commerce |date=August 2003 |url-status=dead |archive-url=https://web.archive.org/web/20041121152350/http://www.intownmag.com/2003/August2003/html/Rockets2003.html |archive-date=November 21, 2004}}</ref>

The Rockets released simplified logos and uniforms in the 2003–04 season,<ref name="fashion" /> which were created by New York-based agency Alfafa Studio in association with Japanese designer [[Eiko Ishioka]]. The logo is a stylized 'R' in the shape of a rocket during [[takeoff]], surrounded by a red orbit streak that can be interpreted as the central circle of a basketball court. Said "R" inspired the team's new custom typeface, designed so that every single digit could be read well from a distance, whether in the arena or on television. Red once again became the dominant color, with silver and black as secondary.<ref>{{cite web|url=http://alfalfastudio.com/projects/houston-rockets/|title=Houston Rockets|publisher=Alfafa Studio|access-date=May 25, 2015}}</ref><ref>{{cite web|url=http://www.chron.com/sports/rockets/article/Rockets-settle-on-new-logo-2124612.php|title=Rockets settle on new logo|first=David|last=Barron |date=July 8, 2003|work=Houston Chronicle|access-date=May 25, 2015}}</ref> In 2009, the Rockets invoked the championship years with an alternate red uniform, featuring gold numbers and side stripes.<ref name=ketchup>{{cite web|last=Friedman|first=Jason|title=Rockets Unveil Alternate Jersey|url=http://www.nba.com/rockets/news/rocketsunveilalternatejersey_2009_09_23.html|publisher=Houston Rockets|date=September 24, 2009|access-date=July 28, 2015}}</ref><ref>{{cite web|url=http://www.chron.com/sports/rockets/article/Rockets-new-alternate-jerseys-have-look-of-a-1604531.php|title=Rockets' new alternate jerseys have look of a champion|first=Jordan|last=Godwin |date=November 6, 2009|work=Houston Chronicle|access-date=May 25, 2015}}</ref> The Rockets had two sleeved alternate jerseys for the 2015–16 season, an alternate silver-colored uniform whose design referenced the design of NASA's [[Titan II GLV|Gemini-Titan rocket]], and a red and gold jersey featuring the nickname "Clutch City".<ref>{{cite web|url=http://espn.go.com/nba/story/_/id/13667253/houston-rockets-unveil-three-alternate-uniforms|title=Rockets display trio of new alternates, including 'Clutch City' design|date=September 16, 2015|first=Paul|last=Lukas|work=ESPN|access-date=May 25, 2015}}</ref> For the 2016–17 season, the Rockets began to wear a black alternate uniform.

Following the switch to Nike in 2017, the Rockets made some slight tweaks to the uniform. While the black "Statement" uniform remained mostly unchanged, the red "Icon" and white "Association" uniforms now feature truncated side striping that no longer wrap around the shoulders. The Rockets also wore a "City" uniform that was similar to their red "Icon" uniforms but with Chinese lettering in place of "Rockets" in front; the design was tweaked the following season with a deeper red and old gold accents.

On June 6, 2019, the Rockets unveiled a new secondary logo that depicts a basketball as a planet, and the ring has the "Houston Rockets" displayed with the classic "R" in the middle.<ref>{{Cite tweet |user=houstonrockets |number=1136618742450860033 |date = June 6, 2019 |title=Check out our new Secondary Logo! Our Rockets "R" Primary Logo will stay the same.}}</ref> A new uniform set was unveiled two weeks later. The red "Icon" and white "Association" designs featured updated block lettering and bold side panels that depict a launching rocket. The black "Statement" uniform remained with a few alterations. In addition, the Rockets brought back their throwback "ketchup and mustard" 1976–95 red uniform as part of Nike's "Classic" series.<ref>{{cite news|author=Rockets PR|title=Rockets Reveal Three New Uniforms for 2019-20 NBA Season|url=https://www.nba.com/rockets/rockets-reveal-three-new-uniforms-2019-20-nba-season|publisher=NBA Media Ventures|website=Rockets.com|date=June 20, 2019|access-date=June 22, 2019}}</ref> For the 2019–20 "City" uniform, the Rockets eschewed the Chinese New Year-themed designs and went with a [[NASA]]-inspired space theme.<ref>{{cite news|author=Rockets PR|title=City Edition Uniform Revealed|url=https://www.nba.com/rockets/news/city-edition-uniform-revealed|publisher=NBA Media Ventures, LLC|website=Rockets.com|access-date=November 22, 2019}}</ref>

The Rockets' "City" uniform for the 2020–21 season featured a powder blue base as a nod to the city of Houston. The colors resembled those of Houston's former [[National Football League|NFL]] team, the [[History of the Houston Oilers|Houston Oilers]]. For the 2021–22 season, the Rockets announced a partnership with [[Credit Karma]] to be featured on the team's jerseys as a sponsor.<ref name="stewart">Shelby Stewart, [https://www.houstoniamag.com/news-and-city-life/2021/08/houston-rockets-partner-with-credit-karma "Houston Rockets Join Forces with Credit Karma Money,"] Houstonia, August 3, 2021.</ref>

The 2021–22 Rockets' "City" uniform referenced various uniform designs from the past. The navy base and white pinstripes were taken from the 1995–2003 uniforms. The modified "ketchup and mustard" logo on the waist, as well as a diagonally arranged "Houston" wordmark and block numbers, paid tribute to the 1975–1995 uniforms. The modern "R" logo and white double arches on the side were an homage to the 2003–2019 uniforms.<ref>{{cite news|author=Rockets PR|title=Rockets Unveil 2021-22 Nike NBA City Edition Uniform|url=https://www.nba.com/rockets/2021-22-nike-nba-city-edition-uniform|publisher=NBA Media Ventures, LLC|website=Rockets.com|access-date=November 3, 2021}}</ref> The Rockets retained this "City" uniform in the 2022–23 season.<ref>{{cite news|title=Houston Rockets 22/23 City Edition Uniform: Iconic History|url=https://www.nba.com/news/houston-rockets-city-edition|publisher=NBA Media Ventures, LLC|website=NBA.com|access-date=November 10, 2022}}</ref>

For the 2023–24 "City" uniform, the Rockets drew inspiration from the uniforms worn by the [[Phi Slama Jama]]-era [[Houston Cougars men's basketball|Houston Cougars]] of the early 1980s. A nod to both teams' legends Hakeem Olajuwon and Clyde Drexler, the white-based uniform featured "H-Town" in red cursive letters with white and blue trim, along with block numbers.<ref>{{cite news|title=Houston Rockets 2023-24 City Edition Uniform: Hometown Heroes|url=https://www.nba.com/news/houston-rockets-2023-24-city-edition-uniform-hometown-heroes|publisher=NBA Media Ventures, LLC|website=NBA.com|access-date=November 2, 2023}}</ref> The uniforms would also be paired with an alternate court specific to the [[2023 NBA in-season tournament]], featuring a red base with a middle blue strip and silhouettes of the NBA Cup.<ref>{{cite news|title=NBA debuts In-Season Tournament courts for all 30 teams|url=https://www.nba.com/news/nba-debuts-in-season-tournament-courts-for-all-30-teams|publisher=NBA Media Ventures, LLC|website=NBA.com|access-date=November 2, 2023}}</ref>
[[File:Houston rockets mascot.JPG|thumb|upright|Clutch the Bear is the Rockets' mascot.]]