PBS Warning: You are not logged in. Your IP address will be publicly visible if you make any edits. If you log in or create an account, your edits will be attributed to your username, along with other benefits.Anti-spam check. Do not fill this in! ===On-air fundraising=== Since 53% to 60% of public television's revenues come from private membership donations and [[Grant (money)|grants]],<ref>{{cite web |title=Public Broadcasting Revenue Fiscal Year 2005 |url=http://www.cpb.org/stations/reports/revenue/2005PublicBroadcastingRevenue.pdf |publisher=[[Corporation for Public Broadcasting]] |access-date=March 10, 2011 |url-status=dead |archive-url=https://web.archive.org/web/20110515140419/http://www.cpb.org/stations/reports/revenue/2005PublicBroadcastingRevenue.pdf |archive-date=May 15, 2011}}</ref> most stations solicit individual donations by methods including [[fundraising]], [[pledge drive]]s or [[telethon]]s, which disrupt regularly scheduled programming. This has been perceived as potentially annoying since regularly scheduled programming is often replaced with specials aimed at a wider audience (such as music specials aimed at the [[Baby Boom]]er generation and financial, health and motivational programs) to solicit new members and donations; during fundraising events, these programs are often interrupted within the broadcast by long-form segments (of six to eight minutes in length) encouraging viewers to donate to their PBS member.<ref>{{cite web |last=Getler |first=Michael |title=Pledging Allegiance, or March Madness? |url=https://www.pbs.org/ombudsman/2006/03/pledging_allegiance_or_march_madness.html |publisher=PBS Ombudsman |date=March 24, 2006 |access-date=May 22, 2006 |archive-date=April 8, 2006 |archive-url=https://web.archive.org/web/20060408140959/http://www.pbs.org/ombudsman/2006/03/pledging_allegiance_or_march_madness.html |url-status=live}}</ref> [[Underwriting spot]]s are aired at the end of each program, which differ from traditional commercials in several ways.<ref>{{cite web |title=Rule 5: Content Guidelines |url=https://www.pbs.org/producers/guidelines/onair_rule5.html |url-status=dead |archive-url=https://web.archive.org/web/20140414070210/https://www.pbs.org/producers/guidelines/onair_rule5.html |archive-date=April 14, 2014 |access-date=April 13, 2014 |publisher=PBS}}</ref> Each spot must be approved to meet several guidelines.<ref>{{cite web |title=PBS Guidelines for On-Air Announcements Promoting Program-Related Goods and Services |url=https://www.pbs.org/producers/guidelines/onair.html |url-status=dead |archive-url=https://web.archive.org/web/20140414090628/https://www.pbs.org/producers/guidelines/onair.html |archive-date=April 14, 2014 |access-date=April 13, 2014 |publisher=PBS}}</ref> The main guidelines state that underwriting spots cannot be qualitative in any way, nor can they have any call to action.<ref>{{cite web |title=Rule 5.4: Voice-Over Copy Guidelines |url=https://www.pbs.org/producers/guidelines/onair_rule5.html#5.4 |url-status=dead |archive-url=https://web.archive.org/web/20030923073228/https://www.pbs.org/producers/guidelines/onair_rule5.html#5.4 |archive-date=23 September 2003 |access-date=April 13, 2014 |publisher=PBS}}</ref> Summary: Please note that all contributions to Christianpedia may be edited, altered, or removed by other contributors. If you do not want your writing to be edited mercilessly, then do not submit it here. You are also promising us that you wrote this yourself, or copied it from a public domain or similar free resource (see Christianpedia:Copyrights for details). Do not submit copyrighted work without permission! Cancel Editing help (opens in new window) Discuss this page