Netflix

== Content ==
=== Original programming ===
[[File:Netflix_Original_Movies.svg|thumb|Netflix Original Movies]]
{{Further|List of Netflix original programming|List of ended Netflix original programming|Lists of Netflix original films|List of Netflix original stand-up comedy specials|label1=Lists of Netflix original television series (both current|topic=Netflix original programming|label2=and ended)|label3=original films|label4=stand-up comedy specials}}{{Further|Lists of Netflix exclusive international distribution programming|topic=Netflix international offerings}}

"[[List of Netflix original programming|Netflix Originals]]" are content that is produced, co-produced, or distributed exclusively by Netflix. Netflix funds its original shows differently than other TV networks when they sign a project, providing the money upfront and immediately ordering two seasons of most series.<ref>{{cite web |last1=Masters |first1=Kim |date=September 14, 2016 |title=The Netflix Backlash: Why Hollywood Fears a Content Monopoly |url=https://www.hollywoodreporter.com/tv/tv-features/netflix-backlash-why-hollywood-fears-928428/ |access-date=January 13, 2022 |website=The Hollywood Reporter |language=en-US}}</ref> It keeps licensing rights, which normally give production companies future revenue opportunities from syndication, merchandising, etc.<ref name="Backlash" /><ref>{{Cite news |last=Castillo |first=Michelle |date=August 15, 2018 |title=Netflix pays more for TV shows up front, but keeps more upside on big hits, insiders say |publisher=[[CNBC]] |url=https://www.yahoo.com/news/netflix-pays-more-tv-shows-164000965.html}}</ref>

Over the years, Netflix output ballooned to a level unmatched by any television network or streaming service. According to ''Variety Insight'', Netflix produced a total of 240 new original shows and movies in 2018, then climbed to 371 in 2019, a figure "greater than the number of original series that the entire U.S. TV industry released in 2005."<ref>{{cite web |last1=Bridge |first1=Gavin |date=December 17, 2019 |title=Netflix Released More Originals in 2019 Than the Entire TV Industry Did in 2005 |url=https://variety.com/2019/tv/news/netflix-more-2019-originals-than-entire-tv-industry-in-2005-1203441709/ |access-date=January 13, 2022 |website=Variety |language=en-US}}</ref> The Netflix budget allocated to production increased annually, reaching $13.6 billion in 2021 and projected to hit $18.9 billion by 2025, a figure that once again overshadowed any of its competitors.<ref>{{cite web |last1=Spangler |first1=Todd |date=September 23, 2021 |title=Netflix's Amortized Content Spending to Rise 26% to $13.6 Billion in 2021, Analysts Project |url=https://variety.com/2021/digital/news/netflix-content-spending-2021-amortized-1235072612/ |access-date=January 13, 2022 |website=Variety |language=en-US}}</ref> As of August 2022, original productions made up 50% of Netflix's overall library in the United States.<ref>{{Cite web |last=Moore |first=Kasey |date=August 24, 2022 |title=Netflix Originals Now Make Up 50% of Overall US Library |url=https://www.whats-on-netflix.com/news/50-of-netflixs-library-is-now-made-of-netflix-originals/ |access-date=August 24, 2022 |website=What's on Netflix |language=en}}</ref>

=== Film and television deals ===
Netflix has exclusive [[Pay television|pay TV]] deals with several studios. The deals give Netflix exclusive streaming rights while adhering to the structures of traditional pay TV terms.

Distributors that have licensed content to Netflix include Warner Bros., Universal Pictures, [[Sony Pictures Entertainment]] and previously The Walt Disney Studios. Netflix also holds current and back-catalog rights to television programs distributed by [[Walt Disney Television]], [[DreamWorks Classics]], [[Kino International (company)|Kino International]], [[Warner Bros. Television]] and [[Paramount Global Content Distribution]], along with titles from other companies such as [[Hasbro Entertainment]] and [[Funimation]]. Formerly, the streaming service also held rights to select television programs distributed by [[NBCUniversal Television Distribution]], [[Sony Pictures Television]] and [[20th Television|20th Century Fox Television]].

Netflix negotiated to distribute animated films from Universal that HBO declined to acquire, such as ''[[The Lorax (film)|The Lorax]]'', ''[[ParaNorman]]'', and ''[[Minions (film)|Minions]]''.<ref>{{cite news |last=Szalai |first=Georg |date=December 5, 2012 |title=Netflix's Ted Sarandos Calls Disney Content Deal a 'Game Changer' |work=[[The Hollywood Reporter]] |url=https://www.hollywoodreporter.com/tv/tv-news/netflix-ted-sarandos-discusses-disney-deal-398156/ |url-status=live |archive-url=https://web.archive.org/web/20130825083624/http://www.hollywoodreporter.com/news/netflix-ted-sarandos-discusses-disney-deal-398156 |archive-date=August 25, 2013}}</ref>

Netflix holds exclusive streaming rights to the film library of [[Studio Ghibli]] (with the exception of ''[[Grave of the Fireflies]]'') worldwide except in the U.S. and Japan as part of an agreement signed with Ghibli's international sales holder [[Wild Bunch (company)|Wild Bunch]] in 2020.<ref>{{Cite web |date=20 January 2020 |title=Netflix strikes deal for Studio Ghibli films outside US, Japan |url=https://www.screendaily.com/news/netflix-strikes-deal-for-studio-ghibli-films-outside-us-japan/5146314.article |access-date=8 February 2023 |website=Screen Daily}}</ref>

=== Gaming ===
In July 2021, Netflix hired Mike Verdu, a former executive from [[Electronic Arts]] and [[Facebook]], as vice president of game development, along with plans to add video games by 2022.<ref>{{cite news |date=July 14, 2021 |title=Netflix Plans to Offer Video Games in Push Beyond Films, TV |url=https://www.bloomberg.com/news/articles/2021-07-14/netflix-plans-to-offer-video-games-in-expansion-beyond-films-tv}}</ref> Netflix announced plans to release [[mobile gaming|mobile games]] which would be included in subscribers' plans to the service.<ref>{{cite news |date=July 20, 2021 |title=Netflix's gaming expansion starts with mobile |url=https://www.theverge.com/2021/7/20/22585802/netflix-gaming-mobile-subscription-earnings}}</ref> Trial offerings were first launched for Netflix users in Poland in August 2021, offering premium mobile games based on ''Stranger Things'' including ''[[Stranger Things 3: The Game]]'', for free to subscribers through the Netflix mobile app.<ref>{{cite web |date=August 26, 2021 |title=Netflix starts testing Stranger Things games in its Android app |url=https://www.engadget.com/netflix-mobile-games-app-subscription-test-android-poland-stranger-things-155325550.html |work=[[Engadget]]}}</ref>

Netflix officially launched mobile games on November 2, 2021, for Android users around the world. Through the app, subscribers had free access to five games, including two previously made ''[[Stranger Things]]'' titles. Netflix intends to add more games to this service over time.<ref>{{cite news |last=Rivera |first=Joshua |date=November 2, 2021 |title=Netflix officially has games now |work=[[Polygon (website)|Polygon]] |url=https://www.polygon.com/22759722/netflix-games-on-android}}</ref> On November 9, the collection launched for [[iOS]].<ref>{{cite news |last=Perez |first=Sarah |date=November 9, 2021 |title=Netflix launches games to iPhone and iPad users worldwide |work=[[TechCrunch]] |url=https://techcrunch.com/2021/11/09/netflix-launches-games-to-iphone-and-ipad-users-worldwide/}}</ref> Verdu said in October 2022 that besides continuing to expand their portfolio of games, they were also interested in [[cloud gaming]] options.<ref name="Netflix cloud games" />

To support the games effort, Netflix began acquiring and forming a number of studios. The company acquired [[Night School Studio]], an independent video game developer, in September 2021.<ref>{{cite web |last=Takahashi |first=Dean |date=September 28, 2021 |title=Netflix acquires its first game studio in deal with Oxenfree creator Night School Studio |url=https://venturebeat.com/2021/09/28/netflix-acquires-its-first-game-studio-in-deal-with-oxenfree-creator-night-school-studio/ |work=[[Venture Beat]]}}</ref> Netflix announced plans to acquire Next Games in March 2022 for {{Euro|65 million}} as part of Netflix's expansions into gaming. Next Games had developed the mobile title ''Stranger Things: Puzzle Tales'' as well as two ''The Walking Dead'' mobile games.<ref>{{cite web |last=Porter |first=Jon |date=March 2, 2022 |title=Netflix acquires another developer to build 'world class games' |url=https://www.theverge.com/2022/3/2/22957953/netflix-next-games-acquisition-stranger-things-mobile-puzzle-rpg |access-date=March 2, 2022 |work=[[The Verge]]}}</ref> Later in the month, Netflix also acquired the [[Texas]]-based mobile game developer, [[Boss Fight Entertainment]], for an undisclosed sum.<ref name="variety.com" /> Netflix opened a mobile game studio in Helsinki, Finland in September 2022,<ref>{{Cite web |last=Takahashi |first=Dean |date=September 26, 2022 |title=Netflix opens mobile game studio in Helsinki |url=https://venturebeat.com/games/netflix-opens-mobile-game-studio-in-helsinki/ |access-date=September 26, 2022 |website=VentureBeat |language=en-US}}</ref> and a new studio, their fifth total, in southern California in October 2022,<ref name="Netflix cloud games">{{cite web |url=https://www.polygon.com/23412637/netflix-cloud-gaming-new-studio |title=Netflix might get into cloud gaming, forms another new game studio |first=Toussaint |last=Egan |date=October 19, 2022 |access-date=October 23, 2022 |work=[[Polygon (website)|Polygon]]}}</ref> alongside the acquisition of [[Spry Fox]] in Seattle.<ref>{{cite web |url=https://venturebeat.com/games/netflix-acquires-6th-gaming-studio-spry-fox/ |title=Netflix adds 6th gaming studio with acquisition of Spry Fox |date=October 31, 2022}}</ref>