Netflix

=== Subscriptions ===
Customers can subscribe to one of three plans; the difference in plans relates to video resolution, the number of simultaneous streams, and the number of devices to which content can be downloaded.<ref>{{Cite web |date=September 5, 2022 |title=Netflix sets November Australian launch for advertising, claims report |url=https://www.news.com.au/entertainment/tv/streaming/netflix-sets-november-australian-launch-for-advertising-claims-report/news-story/927b936e540f946b2c8efe293e69e45d |access-date=September 27, 2022 |website=News.com.au}}</ref>

At the end of Q1 2022, Netflix estimated that 100 million households globally were sharing passwords to their account with others.<ref name=":2" /> In March 2022, Netflix began to charge a fee for additional users in Chile, Peru, and Costa Rica to attempt to control [[account sharing]].<ref name=":0" /><ref name=":1" /><ref name=":2" /> On July 18, 2022, Netflix announced that it would test the account sharing feature in more countries, including Argentina, Dominican Republic, El Salvador, Guatemala and Honduras.<ref>{{cite web |date=July 18, 2022 |title=Netflix to test a new 'add a home' option to charge for password sharing |url=https://techcrunch.com/2022/07/18/netflix-test-add-home-option-charge-password-sharing/ |access-date=July 19, 2022 |website=TechCrunch}}</ref> On October 17, Netflix launched Profile Transfer to help end account sharing.<ref>{{Cite web |last1=Spangler |first1=Todd |date=October 17, 2022 |title=Netflix Launches Profile-Transfer Feature — Making It Easier for Password Freeloaders to Set Up Their Own Paid Accounts |url=https://variety.com/2022/digital/news/netflix-profile-transfer-feature-password-sharing-paid-account-1235405871/ |access-date=October 17, 2022 |website=Variety |language=en-US}}</ref>

On July 13, 2022, Netflix announced a partnership with [[Microsoft]] to launch an advertising-supported subscription plan.<ref>{{cite news |last1=Bursztynsky |first1=Jessica |date=July 13, 2022 |title=Netflix partners with Microsoft on ad-supported subscription plan |language=en |publisher=[[CNBC]] |url=https://www.cnbc.com/2022/07/13/netflix-partners-with-microsoft-on-ad-supported-subscription-plan.html}}</ref> Netflix's planned advertising tier would not allow subscribers to download content like the existing ad-free platform.<ref>{{cite web |last1=Gurman |first1=Mark |date=August 17, 2022 |title=Netflix's Ad-Supported Plan Will Block Downloads of Shows, Films |url=https://www.bloomberg.com/news/articles/2022-08-17/netflix-s-ad-supported-plan-will-block-downloads-of-shows-films?sref=CY7BpvSE |access-date=August 18, 2022 |publisher=Bloomberg L.P.}}</ref> On July 20, 2022, it was announced that the advertising-supported tier would be coming to Netflix in 2023 but it would not feature the full library of content.<ref>{{cite web |date=July 20, 2022 |title=Netflix's free tier will have one huge drawback, chief executive says |url=https://www.independent.co.uk/tech/netflix-ad-free-tier-drawback-b2127320.html |access-date=July 30, 2022 |work=The Independent}}</ref> Netflix US launched with 5.1% of the library unavailable including 60 Netflix Originals.<ref>{{Cite web |last=Moore |first=Kasey |date=November 8, 2022 |title=5.1% of Netflix Library Unavailable on Netflix Ad Tier |url=https://www.whats-on-netflix.com/news/5-1-of-netflix-library-unavailable-on-netflix-ad-tier/ |access-date=November 8, 2022 |website=What's on Netflix |language=en}}</ref> In September, Netflix announced that the launch would be moved up to November 1, 2022,<ref>{{cite web |date=September 2022 |title=Netflix Ad Tier Launch Moved up to November to Get Ahead of Disney+, Streamer Tells Ad Buyers |url=https://variety.com/2022/digital/news/netflix-ad-tier-launch-november-1235357465/}}</ref><ref>{{cite news |last1=Vranica |first1=Suzanne |date=August 31, 2022 |title=WSJ News Exclusive &#124; Netflix Seeking Top Dollar for Brands to Advertise on Its Service |newspaper=The Wall Street Journal |url=https://www.wsj.com/articles/netflix-seeking-top-dollar-for-brands-to-advertise-on-its-service-11661980078}}</ref> but in October, the launch date was changed to November 3, 2022. The ad-supported plan is called "Basic with Ads" and it costs $6.99 per month in the United States.<ref>{{Cite web |last=Pulliam-Moore |first=Charles |date=October 13, 2022 |title=Netflix's ad tier will cost $6.99 a month and launch in November |url=https://www.theverge.com/2022/10/13/23402725/netflix-basic-with-ads |access-date=October 17, 2022 |website=The Verge |language=en-US}}</ref>

On February 24, 2023, Netflix cut subscription prices in more than 30 countries around the world to attract more subscribers from those countries. Malaysia, Indonesia, Thailand, the Philippines, Croatia, Venezuela, Kenya, and Iran are on the list of countries where the cost for a subscription will be reduced.<ref>{{Cite news |date=2023-02-24 |title=Netflix cuts prices for subscribers in more than 30 countries |language=en-GB |work=BBC News |url=https://www.bbc.com/news/business-64753499 |access-date=2023-02-27}}</ref> In the same month stronger anti-password-sharing rules were expanded to Canada, New Zealand, Portugal, and Spain.<ref>{{Cite web |url=https://www.theverge.com/2023/4/18/23687853/netflix-earnings-password-sharing-delay-q1-2023 |title=Netflix delays its password-sharing crackdown to sometime before July |first=Emma |last=Roth |date=April 18, 2023 |website=The Verge}}</ref> In May 2023, these measures were further expanded to United States and Brazil subscribers.<ref>{{cite web |title=Netflix to charge an additional $8 month for viewers living outside US subscribers' households |url=https://apnews.com/article/netflix-account-sharing-crackdown-united-states-streaming-b8df82a227b74e50ae4e44ba63f29df2 |work=Associated Press News |date=May 23, 2023 |access-date=May 23, 2023 |author=Michael Liedtke}}</ref><ref>{{cite web |title=Netflix Launches Paid Sharing in U.S., Will Start Blocking Users With Unauthorized Passwords |url=https://variety.com/2023/digital/news/netflix-us-password-crackdown-paid-sharing-block-devices-1235607517/ |website=Variety |date=May 23, 2023 |access-date=May 23, 2023 |author=Todd Spangler}}</ref><ref>{{cite web |title=Netflix vai cobrar R$ 12,90 por compartilhamento de senhas no Brasil |url=https://oglobo.globo.com/economia/negocios/noticia/2023/05/netflix-vai-cobrar-r-1290-por-compartilhamento-de-senhas-no-brasil.ghtml |website=o Globo |date=May 23, 2023 |access-date=May 25, 2023 |language=PT}}</ref>

In July 2023, Netflix added 5.9 million subscribers for the second quarter of the year for a total of 238.39 million subscribers overall. The United States and Canada accounted for 1.2 million subscribers which was the largest regional quarterly gain since 2021.<ref name=techcrunch723/><ref>{{Cite web |url=https://www.cnbc.com/2023/07/19/netflix-earnings-show-strength-amid-media-chaos.html |title=Netflix earnings showcase strength as the rest of the media industry struggles |publisher=CNBC |access-date=19 July 2023 |date=19 July 2023 |author=Alex Sherman}}</ref>

Netflix announced in February that it was going to enforce stricter regulations for password sharing. In May 2023, Netflix began cracking down on password-sharing in the US, UK, and Australia. Under these new rules, multiple people can use and share one account, but they have to be under the same household. Netflix defines a household as people who live in the same location as the owner of the account. Users are asked to set a primary location based on the device's IP address.<ref>{{cite web |title=Netflix's new "household" rules are unreasonable |url=https://universitystar.com/24590/opinions/netflixs-new-household-rules-are-unreasonable/#:~:text=Account%20owners%20are%20now%20required,done%20in%20the%20specified%20household |work=The University Star |date=December 2, 2023 |access-date=March 28, 2024 |author=Rhian Davis}}</ref> Once this location is set, people who do not live at that location no longer have access to the account unless they pay an additional fee to become an extra member on the account.<ref>{{cite web |title=Netflix password-sharing: how the crackdown works and what it costs |url=https://www.techradar.com/news/netflix-password-sharing |work=Tech Radar |date=February 20, 2024 |access-date=March 28, 2024 |author=Hamish Hector}}</ref> This decision has sparked controversy, with many saying the new rule is not fair to college students who do not live at home any longer.